Get your manor in order with branding & strategy
We create brands. We research them, we develop them and then we keep them burning bright. From a logo to full brand and identity development, we help you to be unique and stand out from the crowd.
Creating a brand is all about developing a consistent and unified approach to how you represent your business. This means developing the brand assets you need to communicate clearly, and so everyone in your organisation can use them properly.
Brand strategy, however, is about helping you to achieve your business goals, objectives and potential by utilising your brand assets, creating consistent messaging, intertwining with your marketing, and creating a roadmap for success.
Branding is ultimately the grand total of every experience people have with you and your company / product / organisation, so you need it to be a positive one.
Maintaining brand consistency
Brand guidelines are a manual for how to use your brand in different situations and keep it consistent no matter whether in print, online or within advertising.
Try a brand review for yourself
How do you appear in search engines? Is all your literature consistent with your website? How do you answer the phone? Are clients giving you feedback? Take 5 to check out how you perform across all channels.
Keep your assets close at hand
Make sure you have a central repository for your core brand assets and that people know how to use them. A bank of content is invaluable for your marketing needs.
Are you a brand guardian?
Who is responsible for ensuring your brand is used consistently? Even in smaller teams this is beneficial. From a consistent voice on Twitter to signing off in your emails.
From fresh-out-of-the-oven campaign identities through to rebranding.
Strategy and deployment with authentic content and technical expertise are the keys to success.
Making your online brand and business easier and work harder for you.