The Lion, The Witch and The Wardrobe by Sherman Theatre

Art direction | Design | Marketing collateral | Video | Outdoor advertising

The Lion, The Witch and The Wardrobe is a family production from Sherman Theatre that ran through Christmas and brought magic to the stage.

To showcase their journey into Narnia and attract family audiences, Sherman Theatre asked us to produce the show image.

Intrigue and enchantment came into play as we produced the image for an animated e-flyer, print and digital. The Lion, The Witch and The Wardrobe broke Sherman’s attendance records since they reopened in 2012, and was loved by audiences throughout its entire run.

How we helped

We developed the concept, starting from rough sketches during a consultation, and used e-animations to bring this piece to life. The image was produced for traditional outdoor advertising applications plus the addition of animated versions for digital advertising boards.

Key Deliverables

  • Concept
  • Show image design and retouching
  • Layout

  • Animated eflyer
  • Print management

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