Cardiff University - Make A Difference Healthcare Campaign
A high-velocity content marketing & advertising campaign to promote Cardiff University as the place to #makeadifference with your career and increase applications to their healthcare courses.
Telling student stories in a powerful recruitment campaign to attract Cardiff University’s newest legion of healthcare heroes.
Objectives
To target young people and mature students across the UK to consider Cardiff University for a healthcare course.
To raise awareness of the university across the UK.
To showcase the benefits of Cardiff to potential students.
Deliverables
Strategy
Creative
Video & Photography
Content planning & production
Content marketing
Digital marketing
